Articles

Sales Training at Cisco Systems goes digital – and interactive

Focus: Teams
By Jim Day, Senior manager of channel service sales,
Cisco Systems Inc.
Sandy Dick, Virtual learning consultant,
Cisco Systems Inc.
Tori Eggelston, Principal,
NewLeaf Partners

Read the article

Trust Creates True Collaboration

Focus: Teams
By Bernd Griessmayer, channel development director,
Cisco Systems Inc.
Frank Siemon, director of the financial service sector,
IBM Corp.
Andreas Goldmann, Partner,
NewLeaf Partners Europe GmbH

Read the article

Who Are You? A Look At Personal Brands

Focus: Account Manager
By Sam Barcus, President and chief executive officer, NewLeaf Partners, Inc.

Read the article

Think Big, Start Small, Scale Fast

Focus: Europe
By Dr. Isabella-Afra Holst, Marketing,
COMPAREX Informationssysteme GmbH

Andreas Goldmann, Partner,
NewLeaf Partners Europe GmbH

Patricia McCracken, Partner,
NewLeaf Partners, Inc.

Read the article

Measuring the Impact of Sales Training Through ROI

Velocity
Measurement

By Andreas Goldmann,
NewLeaf Partners Europe GmbH

Debbie Hart, Writer,
NewLeaf Partners

Read the article

Getting Closer to the Customer Puts the “Strategic” into Strategic Account Management

Focus: Europe

By Christian Grosse, Vice President, International Sales, Moeller Group, Germany

Dr. Jürgen Kölle, Board Member, IFAO AG, Karlsruhe, Germany

Patricia McCracken, Partner, NewLeaf Partners, Inc.

Read the article

Consultative Selling Transforms Hard-Core Technologists into Strategic Business Partners

Focus: Europe

By Martin Stirm, Board Member, Alcatel EDD GmbH

Andreas Goldmann, Partner, NewLeaf Partners

Read the article

Real Time Strategy: Making the Leap From HAVING a Strategy to LIVING a Strategy

Velocity
By Jody Lentz, Director of Global Markets, LEGO®Serious Play
Pat MaCracken, Partner, NewLeaf Partners
Andreas Goldmann, Partner, NewLeaf Partners 

Read the article

Cisco Discovers All That’s Possible

Velocity

Strategic Account Managment Best Practices:

By Jay Parr, Operations Director of Strategic Accounts and Sales Acquisition Integration, Cisco Systems, Inc.

Patricia McCracken, Partner NewLeaf Partners, Inc.

Read the article